제목41권 2호 When does multitasking facilitate information processing? Effects of Internet-based multitasking on information seeking and information gain
작성자성희 전조회수13날짜2018/07/16
첨부파일 40483_2014_16_OnlinePDF.pdf

Abstract

This study examined whether Internet-based multitasking facilitates informationgain by allowing users to seek additional information online. Study 1, using survey data,suggested that TV-Internet multitasking increased information gain, whereas TV-print mediamultitasking reduced it. In addition, online information seeking mediated the effect of TV-Internet multitasking on information gain. Study 2, using experimental data, confirmed thedifferential effects of TV-Internet multitasking and TV-print multitasking on informationgain. The theoretical and practical implications of these findings are further discussed.

Keywords

Internet, Multitasking, Information seeking, Information gain

 

40483_2014_16_OnlinePDF

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