제목34권 1호 Affective Congruency Effects in Advertising
작성자admin조회수91날짜2007/06/05
첨부파일 KSSJ(3)(2007)-(3).pdf

Affective Congruency Effects in Advertising

HyeSeung Lee

(Yonsei University)

Hyun Young Cho

(Yonsei University)

KSSJ(3)(2007)-(3)

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